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Results

 

To be continued  ... 

Context & Objectives

 

IFIP was looking for a partner to build from scratch the global e-commerce ecosystem made up of physical products and e-learning courses as well as recruiting and training the local team.

Objectives

 

Define the target, needs and expectations
 

Define a list of technical partners and select the right ones
 

Deploy an efficient acquisition strategy

 

Establish a tracking plan to measure the performance of each campaign

 

Build from scratch the global e commerce ecosystem made up with physical products and e-learning trainings

 

Recruit and train the local team

 

Deliverables

 

​Draft of the technical specification
 

Grid of evaluation
 

Recommendations
 

Draft of contract
 

Sitemap of digital ecosystem
 

Technical documentation

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DEPLOY AN E COMMERCE ECOSYSTEM IN CHINA


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